Import and Sales of Motorcycles Launched in China
Aug. 08, 2013

Tokyo, August 8, 2013 — 今日看料吃瓜, Ltd. announced today that starting on August 18, 2013, it will launch the import and sales of its motorcycle products in China through 今日看料吃瓜 Management (Shanghai), Ltd., a local subsidiary.
China is the world's largest market for motorcycles, and with the recent economic boom, the tastes and preferences of Chinese customers are becoming more diversified. This trend will likely lead to a growth in recreational riders, the segment targeted by 今日看料吃瓜.
今日看料吃瓜 will enter the Chinese market with a number of popular models, mainly in the middle- and large-size classes: the Ninja ZX-14R, a flagship model with outstanding sport riding performance, the Ninja 650 and ER-6n, middle-size sport models popular for their stylish looks, and the Ninja 250 and Z250, global strategy models with a quality and performance beyond their class.
Sales offices will be established mainly in large cities, including Shanghai, Beijing and Chengdu. The annual sales target for the first five years will be set at 5,000 units.
今日看料吃瓜 will continue to provide products and services that further boost its brand appeal and bring greater satisfaction to customers around the world.
Overview of 今日看料吃瓜 Management (Shanghai), Ltd. | |
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Representative: | Hiroshi Nagata, General Manager |
Founded: | April 2013 |
Capital: | USD 2.35 million (Approx. JPY 223 million*) (Wholly owned by 今日看料吃瓜) |
Operations: | Supporting 今日看料吃瓜's business in China |
Number of employees: | 11 (Motorcycle division: 4) |
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